Halkias, G., Micevski, M. and Herz, M., "Location-based Consumer Identities: EU as Superodinate Identity Predicting Both Local and Global Brand Purchase", Proceedings of the 8th EMAC Regional Conference, (Sept 20-22, 2017, Timisoara, Romania) . |
Zabkar, V., Arslanagic-Kalajdzic, M., Kadic-Maglajlic, S., Micevski, M. and Diacic, J., "The Role of Emotional Intelligence in the Relationship Between Consumer Engagement and Sustainable Consumption", Proceedings of the 8th EMAC Regional Conference, (Sept 20-22, 2017, Timisoara, Romania) . |
Micevski, M., Kadic-Maglajlic, S., Boso, N., Dewsnap, B. and Cadogan, J., "Sales Intrafunctional Flexibility: Its Relationship to Performance and Moderating Effects of Customer Orientation and Role Stressors", Proceedings of the 8th EMAC Regional Conference, (Sept 20-22, 2017, Timisoara, Romania) . |
Micevski, M. and Michaelidou, N., "Consumers' Ethical Perceptions of Social Media Analytics Practice: Modeling Outcomes", Proceedings of the 8th EMAC Regional Conference, (Sept 20-22, 2017, Timisoara, Romania) . |
Kadic-Maglajlic, S., Boso, N. and Micevski, M., "Role of Cross-Functional Goal Alignment and Emotional Labor in Linking Internal Marketing to Customer Satisfaction", Proceedings Annual Conference of the European Marketing Academy, (May 23-26, 2017, Groningen, The Netherlands) . |
Micevski, M., Sichtmann, C. and Artner, S., "The Role of the Cultural Match of Customer and Employee for the Service Satisfaction of Immigrants", Proceedings Annual Conference of the European Marketing Academy, (May 23-26, 2017, Groningen, The Netherlands) . |
Halkias, G., Micevski, M., Diamantopoulos, A. and Milchram, C., "Increasing the Effectiveness of Foreign Brand Communication: Consumer Culture Positioning and Brand Schema Violations", Proceedings of the 7th EMAC Regional Conference, (Sept 14-16, 2016, Sarajevo, Bosnia and Herzegovina) . |
Micevski, M., Lee, N., Kadic-Maglajlic, S. and Cadogan, J. W., "Should Sales Managers Be Nice, Nasty, or Both?", Proceedings of the 7th Regional EMAC Conference, (Sept 14-16, 2016, Sarajevo, Bosnia and Herzegovina) . |
Michaelidou, N. and Micevski, M., "Are You Watching Me? The Ethics of Social Media Research", Proceedings Annual Conference of the European Marketing Academy, (May 24-27, 2016, Oslo, Norway) . |
Kadic-Maglajlic, S., Arslanagic-Kalajdzic, M. and Micevski M., "Multilevel Approach to the Role of Sales Manager's Facilitation of Emotions in Salesperson Orientation and Team Performance", Proceedings of the 6th EMAC Regional Conference, (Sept 16-18, 2015, Vienna, Austria) . |
Nick, L., Kadic-Maglajlic, S., Boso, N., Micevski, M. and Vida, I., "Industrial Ethical Climate and Moral Equity: Relevance to the Adaptive Selling Behaviour and Salesperson Performance", Proceedings of the American Marketing Association Winter Educators' Conference, (Feb 13-15, 2015, San Antonio, USA) . |
Micevski, M., Dewsnap, B., Cadogan, J.W., Kadic-Maglajlic, S. and Boso, N., "Performance Implications of the Interplay Between Sales Intra-functional Flexibility, Customer Orientation and Role Ambiguity", Proceedings of the Academy of Marketing Science, World Marketing Congress, (Aug 5-8, 2014, Lima, Peru) . |
Michaelidou, N., Moraes, C. and Micevski, M., "A Scale for Measuring Consumers' Ethical Perceptions of Social Media Research", Proceedings of
the Academy of Marketing Science, (May 21-23, 2014, Indianapolis, USA) . |
Kadic-Maglajlic, S., Boso, N., Story, V.M., Cadogan, J.W. and Micevski, M., "The Effects of Radical Innovativeness, Strategic Orientations, and
External Networking on Firm Performance: Evidence From Developed and Emerging
Economies", Proceedings of the American Marketing Association Winter Marketing Educators'
Conference, in Gary, H. and Steenburgh, T. (eds): Engaging Customers, Vol. 25 (Feb 21-23, 2014, Orlando, FL, USA) , pp. F8-F9. |
Kadic-Maglajlic, S., Dlacic, J. and Micevski, M., "Generation Z:
Generation of Green Consumer Values", Proceedings of the 23rd Cromar Congress: Marketing in a Dynamic
Environment - Academic and Practical Insights, (Oct 24-26, 2013, Lovran, Croatia) , pp. 188-202. |
Boso, N., Cadogan, J. W., Micevski, M. and Kadic-Maglajlic, S., "The Effects of Radical Innovativeness, Managerial Ties and Entrepreneurial
Orientation on Firm Performance", Proceedings of the 42nd European Marketing Academy Conference (EMAC), in Sezgin, S., Karaosmanoglu, E. and Elmadag Bas, B. A. (eds.): Lost in Translation: Marketing in an Interconnected World (June 4-6, 2013, Istanbul, Turkey) , pp. 302-303. |
Dewsnap, B., Farrell, A. and Micevski, M., "Measuring Social
Identity in Interfunctional Research in Marketing", Proceedings of the 42nd European Marketing Academy
Conference (EMAC), in Sezgin, S., Karaosmanoglu, E. and Elmadag Bas, B. A. (eds.): Lost in Translation: Marketing in an
Interconnected World (June 4-6, 2013, Istanbul, Turkey) , pp. 337-338. |
Micevski, M. and Kadic-Maglajlic, S., "Customer Orientation as an
Antecedent to Sales Coordination Flexibility", Proceedings of
the 2nd Regional EMAC Conference, in Maricic, B. and Ognjanov, G. (eds.): Marketing Theory Challenges in Emerging Societies (Sept 12-14, 2012, Belgrade, Serbia) , p. 140. |
Dewsnap, B., Micevski, M. and Cadogan, J. W. , "Coordination
Flexibility in Sales and Marketing: In-depth Insights into an Important New Concept", Proceedings of the American Marketing Association Winter Educators'
Conference, in Bharadwaj, S. and Hulland, J. (eds.): Marketing Theory and Applications, Vol. 23 (Feb 17-19, 2012, St Petersburg, Florida) , pp. 116-117. |